Privacy, in plain language
BasketBadger was designed to know as little about you as possible while still doing its job. Like family, minus the prying — that's Promise 6, and this page is how we keep it.
No accounts
There is no BasketBadger account or sign-up for using the app, and no password to leak because there is no account to have one. We do not ask for your name, phone number or card details to run a comparison. If you choose to email us, ask to join the tester list or include an optional contact address with feedback, we receive the email address you send and use it for that request.
A random device ID — and that's the identity
So the app can remember your list and your usuals between visits, it generates a random device identifier on your phone. It is not your phone's serial number, not an advertising ID, and it isn't tied to anything that identifies you personally. It's a random label for "this phone's shopping list", nothing more.
When a price check or a tracked link needs to be recorded our end — for example, so a store can confirm a commission — we store a scrambled (hashed) version of that ID alongside the click. The scrambled version can't be turned back into the original, and it is never combined with personal information, because we don't have any.
Your list and your usuals
Your shopping list, your usual items and your savings history are built from what you do in the app: items you add, scan and mark as bought. We don't import your data from anywhere else, we don't read your other apps, and we never silently substitute products based on anything other than the list you made.
Family sharing, by code
If you share a list with your household, you do it with a sharing code shown in the app — not by handing over an email address or inviting contacts. Anyone with the code sees the shared list; nobody's personal details travel with it, because there aren't any.
What we never do
- We never sell personal data. (We go out of our way to collect as little as possible.)
- We never collect card details, and we do not require your name or email address to use the app's comparison features.
- We never track you across other apps or websites for advertising.
- Insights we may one day share with stores are aggregated and anonymous — "households in this region switched for a £4 saving", never anything about you.
Location
To find the supermarkets near you, the app uses the postcode or ZIP you give it, or your approximate area if you choose to share it. It's used to pick your local stores — the ones close enough to matter — and for nothing else.
Deleting your data
You can delete your data at any time. Most of it lives on your own phone: removing items clears them, and uninstalling the app removes everything the app stores on the device, including its random device ID.
The only records held on our side are the scrambled (hashed) click records described above, kept so stores can confirm commissions. To have those deleted, email [email protected] with the subject "Delete my data" and include the device ID shown in the app's Settings screen so we can find the matching scrambled records. We delete them within 30 days and confirm by reply. Because the records are scrambled and never linked to your name or any contact details, they cannot identify you in the meantime.
Questions
For privacy questions or a data-deletion request, email [email protected]. Other contact routes are on the contact and support page. If anything on this page is unclear, ask us and we'll answer in plain language too.